Write a job post that gets better applicants
Short answer: Start with five plain answers: what the person does on a normal day, what they must already know, what you'll teach, the pay and schedule, and why they'd like working for you. Have AI turn them into a short post, cut anything untrue, add a pay range and one screening question, then check your state's rules.
- Setup time
- about 30 minutes (estimate)
- Skill level
- Beginner
- Cost
- $0 with a free AI chat assistant. No new tool needed.
- Best for
- Owners hiring for any role
Updated · By the Main Street AI Brief team · Facts checked against the sources below.
Turn what you actually need from a new hire into a clear, honest job post and a short screening question, with AI doing the first draft.
Who it's for
Owners hiring their first or fifth employee, for any role: counter staff, a helper, a front-desk coordinator, a stylist, an apprentice.
The situation today
- The post is a list of adjectives ('self-starter, team player') copied from somewhere else, so it draws applicants who can't do the job and misses the ones who can.
- It's written late at night, leaves out pay and schedule, and the same questions come back by phone.
- Rough estimate: 1 to 2 hours to write a post from scratch, plus the time sorting applicants who were never a fit.
Time figures marked "rough estimate" are our estimates, not survey data.
The AI-assisted workflow
Step by step
- Answer five questions in plain words: What will this person do on a normal day? What must they already know? What can you teach? What are the pay and schedule? Why would someone like working for you?
- Paste your answers into the prompt below.
- Cut anything that isn't true about the job. Add the pay range, and check whether your state requires one.
- Add one short screening question from the draft (for example: 'Tell us about a time you dealt with an unhappy customer'). It sorts applicants faster than resumes.
- Ask a current employee to read it and tell you what's missing or wrong.
Copy-paste prompt
Write a job post for a [job title] at my [type of business] in [town]. A normal day: [what they actually do] Must already have: [skills, licenses, physical requirements that are truly required] We'll train: [what you can teach] Pay and schedule: [range, hours, days] Why work here: [honest reasons: steady hours, tips, training, small team, etc.] Format: a 2-sentence intro, 'What you'll do' (4-6 bullets), 'What you need' (only the must-haves), 'What we offer', 'How to apply'. Also write one screening question that would show whether someone can do this job. Rules: plain language, under 300 words, no buzzwords like 'rockstar' or 'fast-paced family'. Don't add requirements or perks I didn't list. Avoid any wording about age, gender, or other personal traits; describe the work and the skills only.
Works in any AI chat assistant. Replace everything in [brackets].
Example output (illustrative, not real data)
Front Counter Associate, Example Bakery (Tuesday to Saturday, 6 AM to 1 PM)
What you'll do: greet customers and take orders; run the register; pack boxes for pickup orders; keep the case full and clean.
What you need: comfortable on your feet for a 7-hour shift; able to lift 25 lb trays.
We'll train you on: the register, our menu, and how to handle a rush.
Screening question: Tell us about a time you had a long line and someone was unhappy. What did you do?
Optional tool
No special tool needed. Any free AI chat assistant can draft this; post it wherever you already hire (your website, a sign in the window, or a job board you trust).
Watch-outs
- Job ads can't show a preference for, or discourage, applicants based on race, color, religion, sex, national origin, age (40 or older), disability or genetic information. The EEOC gives 'recent college graduates' as an example that may violate the law. Read the draft for words like 'young', 'energetic' or 'digital native'.
- Some states require a pay range in job posts; Colorado, for example, requires compensation in every posting. Check your state's labor department.
- Don't paste a current or past employee's name, pay or performance details into the AI to 'describe the role'.
When not to use AI
- Screening or ranking real applicants' resumes with AI. It can carry bias you can't see, and you'd be accountable for it. Read every application yourself.
- Writing an offer letter or contract without review by your attorney or HR advisor.
Educational content, not legal, tax or financial advice.
Quick answers
What should a small business job post include?
What the person will do on a normal day, the must-have skills, what you'll train, the pay and schedule, and how to apply. Leave out wish-list requirements.
Do I have to list the pay in a job post?
It depends on where you hire. Several states, including Colorado, require pay information in job postings. Check your state's labor department or ask your HR advisor.
Want more like this?
The bundle includes the Prompt Library's hiring prompts (job post, interview questions, onboarding plan) plus the Kit's AI use policy for your new hire. Kit + Prompt Library bundle ($39) →
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See the walkthrough →Sources and checks
Facts on this page were checked against the sources below on 2026-10-18.